In the world of commerce, launching a new product into the market is a thrilling endeavour for any business, but ensuring its success requires a...
Effective Public Relations Tactics for a Successful Product Launch
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Damilola Surakatu
Damilola Surakatu
Article(s) by Damilola Surakatu
Lifestyle Marketing: Building Real Brand Connections
Today’s consumers and customers are experience and not product-driven - what this means is we live in a world where the intangibles of what a brand...
How to use Public Relations to Elevate your Fashion Brand
In the world of fashion, where trends are constantly evolving and consumer preferences shift swiftly, establishing a compelling brand story is...
The Profound Influence of Public Relations on Tourism and Culture
Public relations holds a significant role in shaping the narrative of diverse industries, and its impact on the realms of tourism and culture cannot...
The Integration of Public Relations in Event Management
Every good event is about creating an unforgettable experience and oftentimes, events are used as a public relations tool to either create...