PHENOM CORPORATE

WE SPEAK YOUR LANGUAGE IN A NEW DIALECT!

After almost 2 years of our existence, we discovered that SMEs weren’t the only ones in need of novel communications solutions. Corporate Organizations in a bid to adapt communication strategies to the evolution in technological and social approaches to communications were in need of a fix too.

Many Corporates are leaning on either of two extremes;

  1. Adopting communication strategies that are effective in reaching a new generation of consumers, but compromise their brand heritage and Identity (which is your equity and promise) in the Process.

  2. Being too conscious of their brand identity and heritage to effectively adopt solutions to reach a new generation of consumers.

So in 2019 on the eve of our 2nd Year Anniversary,  Phenom Communications made a commitment to deliver creative and effective communication solutions that reach the new Millennials and Generation Z consumers; while protecting and reinforcing organizations brand identity, reputation, and heritage to sustain pioneer and veteran consumers.

Phenom Communications leverages traditional media via contemporary and futuristic campaigns; choosing Millennial and Generation Z favoured channels where these new generations of consumers are involved.  

On digital and new media platforms, our approach to communications is fresh, innovative, creative, engaging, yet heritage and identity conscious. We never compromise who you are in reaching a new audience. We simply speak your tried and tested language in a new dialect to your younger customers.

CORPORATE SERVICES

THE POWER OF BRAND LOYALTY:THE COCO POPS INCIDENT

2 days ago, I stopped by a supermarket to pick up a few things and one of the things I dumped in my basket happened to be the Kellogg’s Coco

THE RISE AND GLAM BEAUTY – STUDIO LAUNCH

Hi guys! So today we are sharing some fun highlights, from the Rise and Glam Beauty Studio Launch, which held last week Saturday and was organized and managed by Us.  The CEO

The Foundation: Creating a Brand Identity

Happy New Week Guys! I know last week, I shared some important realities about the power of brand loyalty in sustaining your business using a Coco Pops story as a

Brand Africa #AfricaDay

Early yesterday morning, I had the pleasure of sitting in on the "Economic Integration in Africa and Opportunities for Communications"  session in Lagos, which was part of the African Communications

Developing Your Brand Language

The world has evolved from a time where businesses were allowed to be somewhat ambiguous service providing entities, who more or less spoke in the same generic tone when communicating with

Community the Key to Brand Building

Hi guys! I’ve been thinking a lot lately about ‘how’ pivotal community has become to successful brand building in the last couple of decades, particularly in the last 10 years.

BRAND WARS: BANK WARS

So unless you were AWOL from Social Media, Twitter in particular, you already know everything or at the very least, the gist of  the #BankWars that began courtesy of Sterling Bank

How to Create a PR Budget

In our second episode, we turn our attention to Public Relations. Many SMEs struggle with creating a PR budget, so we break down everything you need to know to help

An Introduction to the World of Branding for SMEs

Discover our new podcast dedicated to unravelling practical and effective Branding and PR for SMEs. Listen in on our first ever episode and find out just why you should care

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